Interesting or inspiring articles (perhaps a bit of both) …
Each week, we share links to a few interesting or inspiring articles we’ve come across during the previous week. They’re meant to stir your thinking about marketing, communication and graphic design for positive change as well as conscious capitalism and the socially conscious movement.
Here’s a great article from IABC on the power in storytelling. It reiterates the ideas we covered in our latest blog post: Why Do We Love Stories So Much?. It also suggests how business should unleash the power of stories which are found in the organization’s heritage. A must read!
WHAT’S YOUR STORY VIA IABC.COM
As long as we’ve been attaching graphic identities to things, logo design has been evolving. This article takes a look at logo design in today’s digital world. It’s a quick read.
THE PRECARIOUS STATE OF LOGO DESIGN VIA FAST COMPANY
How useful is your company’s intranet to you for doing your job? This article describes what most of us know about the problems with corporate intranets, and has some useful suggestions on how to fix them. It’s a quick read.
WHY CAN’T CORPORATE INTRANETS JUST DIE ALREADY? VIA LINKEDIN
The corporate intranet is supposed to be the virtual company meeting place, but often it is just a repository of documents no one uses. This image is from iStockphoto.com; a favourite stock photo website of ours.
