Posted April 11, 2021 by K. Barker
Interesting or inspiring articles (perhaps a bit of both)… | This week: What about servant leadership, what can “grit” do, new ideas for brainstorming and purpose-driven business during a global health crisis
Posted July 6, 2020 by K. Barker
Interesting or inspiring articles (perhaps a bit of both)… | This week: How being a perfectionist is good for your creativity, three rules for communicating in unprecedented times, can Agile work for your communication teams and a new definition of purpose for the for-profit industry.
Posted March 6, 2020 by K. Barker
Interesting or inspiring articles (perhaps a bit of both)… | This week: Social media health checks, quality in communication is more important than quantity, communicating bad news and a multitude of resources for conscious capitalism.
Posted July 1, 2019 by K. Barker
I often see terrible marketing and advertising promotions from businesses as I go about my day. I’m sure you do too. They land in my inbox or my mailbox or cross my line of sight. I’m talking about promotions that seem to be begging for attention. Others seem to be screaming for attention. Most are… Read more
Posted February 10, 2019 by K. Barker
Interesting or inspiring articles (perhaps a bit of both)… | This week: Why positive bottom-line financial results are possible for purpose-driven business, HR is starting to pay attention to content marketing for recruitment, and how mind-wandering can boost your creativity.
Posted January 27, 2019 by K. Barker
Interesting or inspiring articles (perhaps a bit of both)… | This week: Why it’s good business practice to write stuff down, the problems with measuring the effectiveness of video content marketing and the growing movement towards purpose-driven business.
Posted December 30, 2018 by K. Barker
Interesting or inspiring articles (perhaps a bit of both)… | This week: Tangible examples of companies making business decisions based on purpose and conscious capitalism, which comes first – employee engagement or business success and writing tips from a prolific fiction writer of our time.
Posted January 1, 2018 by K. Barker
Interesting or inspiring articles (perhaps a bit of both)…| The science of colour is fascinating! The theories behind the use of colour for brands is also intriguing and always evolving, so we couldn’t pass on this great article from Quartz about the Pantone colour system.
Posted October 18, 2017 by K. Barker
Interesting or inspiring articles (perhaps a bit of both)… | Here are some predictions on content marketing from a business-to-business sales perspective. Thought leadership is extensively covered.
Posted August 14, 2017 by K. Barker
They say everyone has a story … Communication for Positive Change embodies a new vision. For you to better understand how I arrived at where I am today, this is part of my story. The recipe that is Communication for Positive Change is made up of: Flexibility: Nine cities and counting … I’ve relocated my… Read more