Interesting or inspiring articles (perhaps a bit of both) … | Here’s an inspiring story from Disney about creativity, the power of storytelling and how to promote an idea. Keep in mind that analogies can be a powerful force to use when you find yourself presenting an idea to a group who may not be focused on the same factors you are.
Interesting or inspiring articles (perhaps a bit of both) … | You’ve probably read that some of the most profitable businesses are those NOT focused on profit. There’s a good explanation on why that is in this article from the Financial Times. Equally important to purpose for an organization’s success, as Simon Caulkin explains, is “methods and measures.”
Interesting or inspiring articles (perhaps a bit of both) … | Have you read about the new generation titled as “Founders”? The generation encompasses anyone born after 2000 and has been described as being practical, ambitious, socially conscious and responsive to cause-related messages.” Here’s an article on how to tailor marketing and PR messages to reach this age group.
Interesting or inspiring articles (perhaps a bit of both) … | “An ever-increasing competitive landscape and a pace of change which seems to be relentless… this is the new reality facing organizations of all stripes. Those trying to solve these business problems are proposing a transformation in thinking which must start at the top of the organization with the leadership team.
Interesting or inspiring articles (perhaps a bit of both) … | Corporate blogging is an effective marketing tactic if managed properly. There are lots of factors to consider–besides the actual writing of posts–and this article does a great job of summarizing what it takes to have a corporate blog that generates business.
Interesting or inspiring articles (perhaps a bit of both) … | Keeping pace with changes in social media is difficult at the best of times, never mind having to predict what may be around the next corner. Here’s a quick read about what is trending in social media for 2016.
Interesting or inspiring articles (perhaps a bit of both) … | Many people are asking why, after so many years, have we not been able to move the needle on improving employee engagement levels. This article focuses on how positive change must start at the top–with leadership.
Interesting or inspiring articles (perhaps a bit of both) … | Cheetah are one of our most favourite animals, so this article about a scientist tweeting about cheetahs caught our attention. It’s a funny account of how technology is changing the world of science in some of the remotest regions of the world.
Interesting or inspiring articles (perhaps a bit of both) … | We cut our teeth in the intersecting worlds of marketing promotions and commercial printing, so this story on Pantone caught our eye. It’s a history about the most iconic colour system in the world. The standard for colour reaches far beyond the printing world to iconic brands as well as fashion. It’s become so popular, the familiar look of the Pantone chip is now being copied.
Interesting or inspiring articles (perhaps a bit of both) … | Culture comes in all shapes and sizes … as does company culture. No matter how you view it, there are some basic rules to live by that make for great organizational culture. We couldn’t resist sharing this clever story about some of those rules told via cartoons.
