Positive Comms +Plus for the Week of 8 August 2016
Our regular updates have been put on hold the past number of weeks because of a trans-continental move which disrupted our workflow…
Posts Tagged: Marketing communication
Positive Comms +Plus for the Week of 30 May 2016
Interesting or inspiring articles (perhaps a bit of both) … | Organizational change is difficult and often fails because the implementation was not well thought out. Here’s a great article that outlines some of the critical elements to focus on during any corporate change. This thought resonated with us: “Culture influences an organization’s ability to deliver on its brand promise.”
Positive Comms +Plus for the Week of 23 May 2016
Interesting or inspiring articles (perhaps a bit of both) … | If you’re hiring employees, how do you pick a final candidate from two great, qualified applicants? We’ve read that you should choose the person who can write well. There seems to be an increased importance on this skill set. If you haven’t written a lot, want to get started, or want to write more, this article has some great tips.
Positive Comms +Plus for the Week of 9 May 2016
Interesting or inspiring articles (perhaps a bit of both) … | If you’ve wondered about the value of spending your non-profit resources on social media, including Twitter, here’s a great article on how to apply its use with good return on your investment. The article describes a targeted application of social media alongside other communication channels.
Positive Comms +Plus for the Week of 25 April 2016
Interesting or inspiring articles (perhaps a bit of both) … | Finding the time and space for innovation in the workplace can be challenging. This article has some interesting tactics anyone can start today to boost creativity. It has some advice for senior leaders too.
Positive Comms +Plus for the Week of 4 April 2016
Interesting or inspiring articles (perhaps a bit of both) … | From my communication friend, Judy Gombita, an article about the evolving role of the Chief Communication Officer. I was drawn to the idea that the CCO’s role is to “help build engaged enterprises worthy of the trust of their stakeholders, and develop corporate character based around a clear sense of values.” The article has a number of interesting points and suggests that “talking less and acting more” is probably a good place to start.
Positive Comms +Plus for the Week of 21 March 2016
Interesting or inspiring articles (perhaps a bit of both) … | Marketing using social media continues to be a going concern for many companies. Measuring ROI of social media is often the greatest challenge. Here’s a great article from IABC that outlines 10 key features every social media plan should have.
Positive Comms +Plus for the Week of 7 March 2016
Interesting or inspiring articles (perhaps a bit of both) … | When we come across success stories of wonderful things happening to make people’s lives better in Kenya (or in Africa in general), we like to share those stories. This one is about a small, and growing, business which sells charcoal briquettes in Kibera.
Positive Comms +Plus for the Week of 22 February 2016
Interesting or inspiring articles (perhaps a bit of both) … | Here’s a new term from the world of conscious capitalism you may not have seen… Born Social. It’s a term being used to describe the new businesses which have put a social purpose at their core. This article outlines the three factors to watch for in the coming years which are driving this relatively new business model.
Positive Comms +Plus for the Week of 1 February 2016
Interesting or inspiring articles (perhaps a bit of both) … | Here’s a neat creative challenge you can follow each day for the month of February (or on your own time, I understand). It’s from CreativeLive.com and it involves doing a creative exercise each day to build better creative habits. In a creative rut? I bet these short exercises are going to help.
Communication Management Professional (CMP)
**Certified as a Communication Management Professional (CMP) by the International Association of Business Communicators (IABC).**
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